Quick Answer
Choose Frase if
Choose Frase if you care most about fast brief and outline creation and content marketers building briefs.
Choose PageOptimizer Pro if
Choose PageOptimizer Pro if you care most about detailed on-page recommendations and on-page seo specialists.
Pricing
Frase
Plans from $49/mo.
Starter
$49
/mo
Professional
$129
/mo
Scale
$299
/mo
Enterprise
Custom
Annual billing saves 20%. Extra articles, audit pages, seats, and visibility prompts can be added.
PageOptimizer Pro
Software plans from $40/mo.
Basic
$40
/mo
20 POP credits and AI Writer access.
Unlimited
$72
/mo
Unlimited POP reports and 50 credits.
Teams
$143
/mo
Team access, sub-accounts, and 120 credits.
White Glove
From $275
Done-for-you on-page SEO service pricing.
PageOptimizer Pro also sells White Glove service packages separately from the software tiers.
Best Fit
Frase is best for
- Content marketers building briefs
- Freelance writers doing SEO research
- Small teams that want faster outlines
PageOptimizer Pro is best for
- On-page SEO specialists
- Agencies optimizing client pages
- Teams improving important landing pages
Decision shortcut
If the buyer wants content marketers building briefs, start with Frase. If the buyer wants on-page seo specialists, start with PageOptimizer Pro.
Strengths And Limits
Frase
Strengths
- Fast brief and outline creation
- Helpful SERP research summaries
- Good fit for repeatable writer workflows
Limits
- Draft quality still needs editing
- No replacement for CMS publishing operations
- Requires topic selection and editorial oversight
PageOptimizer Pro
Strengths
- Detailed on-page recommendations
- Useful for SEO testing and page updates
- Good fit for consultants and agencies
Limits
- Requires SEO judgment
- Not a content calendar or CMS workflow
- Can be too tactical for teams needing full execution
Where BeVisible Fits
Frase and PageOptimizer Pro can both support the software workflow around content optimization. BeVisible is the layer for turning that strategy, research, or workflow into published search-ready pages with metadata, structure, and AI-answer visibility in mind.
FAQ
Is Frase better than PageOptimizer Pro?
Frase is better when your use case matches content marketers building briefs. PageOptimizer Pro is better when you need on-page seo specialists. The right choice depends on workflow fit more than category alone.
Which is cheaper, Frase or PageOptimizer Pro?
Frase pricing snapshot: Plans from $49/mo. PageOptimizer Pro pricing snapshot: Software plans from $40/mo. Verify current packaging on both official pricing pages before purchase.
Where does BeVisible fit with Frase and PageOptimizer Pro?
BeVisible fits when the bottleneck is turning research, briefs, or workflow plans into finished search-ready pages. Frase and PageOptimizer Pro can support the surrounding workflow, but BeVisible is focused on the execution layer.