Quick Answer
Choose Keyword Insights if
Choose Keyword Insights if you care most about keyword clustering and seo content planners.
Choose Topic if
Choose Topic if you care most about content briefs and seo writing teams.
Pricing
Keyword Insights
Plans from $58/mo.
Basic
$58
/mo
Includes 10,000 credits.
Professional
$99
/mo
Includes 20,000 credits.
Enterprise
Custom
Keyword Insights pricing uses credits for clustering, briefs, writing assistant, and AI writing agent workflows.
Topic
From $99/mo monthly or $80/mo billed annually.
Starter
$99
/mo
10 briefs/mo, 1 user.
Plus
$199
/mo
25 briefs/mo, 3 users.
Premium
$299
/mo
50 briefs/mo, 5 users.
Enterprise
Custom
Topic's public pricing page lists monthly plans and annual discounts for briefs and optimizations.
Best Fit
Keyword Insights is best for
- SEO content planners
- Agencies building content maps
- Teams turning keyword lists into briefs
Topic is best for
- SEO writing teams
- Agencies producing briefs
- Editors optimizing content workflows
Decision shortcut
If the buyer wants seo content planners, start with Keyword Insights. If the buyer wants seo writing teams, start with Topic.
Strengths And Limits
Keyword Insights
Strengths
- Keyword clustering
- Content brief workflows
- Useful topic-to-page planning
Limits
- Works best when a draft or target page already exists
- Does not replace source research and editorial judgment
- Publishing and internal linking still need ownership
Topic
Strengths
- Content briefs
- Draft optimization
- Competitor content coverage analysis
Limits
- Works best when a draft or target page already exists
- Does not replace source research and editorial judgment
- Publishing and internal linking still need ownership
Where BeVisible Fits
Keyword Insights and Topic can both support the software workflow around content optimization. BeVisible is the layer for turning that strategy, research, or workflow into published search-ready pages with metadata, structure, and AI-answer visibility in mind.
FAQ
Is Keyword Insights better than Topic?
Keyword Insights is better when your use case matches seo content planners. Topic is better when you need seo writing teams. The right choice depends on workflow fit more than category alone.
Which is cheaper, Keyword Insights or Topic?
Keyword Insights pricing snapshot: Plans from $58/mo. Topic pricing snapshot: From $99/mo monthly or $80/mo billed annually. Verify current packaging on both official pricing pages before purchase.
Where does BeVisible fit with Keyword Insights and Topic?
BeVisible fits when the bottleneck is turning research, briefs, or workflow plans into finished search-ready pages. Keyword Insights and Topic can support the surrounding workflow, but BeVisible is focused on the execution layer.